Background
Technical leader with 18 years in software development and 8+ years leading engineering teams. I build modular technical foundations that make complex products manageable and teams autonomous. Most recently built an engineering department from nothing as the founding engineer of a pre-launch health-tech startup — owning architecture, infrastructure, hiring, and product-engineering alignment through multiple grant-funded milestone deliveries.
I am an advocate of compatibility and standardisation, and design systems that absorb organisational complexity — from schema churn to requirement chaos — and present a simpler surface to everyone else. In the Dhii org I create standards-compliant PHP implementations for interoperability and modularity. The WP-OOP org applies similar principles to WordPress, including a plugin boilerplate still in active use by multiple companies.
Career
Head of Tech (promoted from Tech Lead)
Un1q — Pre-launch health/fitness/coaching platform
- Founding engineer. Built the engineering department from zero to 9 (8 engineers + Head of Operations), owning all hiring, onboarding, and retention
- Worked directly with the CEO/PO to shape product direction, company culture, and technical strategy
- Designed and delivered the FCMS (Flow & Content Management System): a platform within our main platform, enabling non-engineers to visually design mobile app screens, flows, and conditional navigation — with reactive cross-screen data binding, expression evaluation, and role-separated publishing. Built on Laravel Filament
- Delivered a Computer Vision analysis prototype against a government grant deadline. Architected the full pipeline: on-device pose inference, quality-filtered rep selection, signed S3 upload to bypass Lambda payload limits, Python CV engine on Lambda. Designed the CloudFormation deployment stack with no prior AWS experience
- Built a cross-platform data pipeline CLI tool (Symfony Console): imports deeply nested relational data from CSVs into FK-consistent Laravel seeders via self-describing headers, with column count limited only by system resources. Decorator-based logging, dry-run, multi-arch standalone builds
- Designed and implemented the TA pipeline: LinkedIn sourcing → automated weighted scoring → two-stage interviews (intro + pair programming) → Trello tracking
- Led strategic migration from Flutter to React Native after identifying platform limitations early
- Architected Jira workflows separating business requirements (Stories, Goals) from engineering execution (Tasks, Epics), with link-based hierarchy and type-specific workflows
- Owned all cloud infrastructure, CI/CD, automation, and code review until dedicated hires. Introduced AI workflows into the company
- Delivered multiple grant-funded milestones (Alpha, Cybersecurity, Computer Vision) with hard financial deadlines
Tech Lead / Senior Backend Developer
Un1q
Hired as the first in-house engineer to take over from an outsourced team. Inherited a Laravel backend and Flutter frontend. Selected, configured, and integrated developer tooling, project management, and communication platforms. Established technical and business processes, guides, and documentation. Daily code review of all Laravel PRs. Backend development, system integration (including front-end, back-end, and Computer Vision components). Promoted to Head of Tech based on scope of contribution.
Developer
OnTheGoSystems
Upgrade of Acceptance Testing setup. Virtualisation and automation in existing applications and processes. Full-stack maintenance of internal software, such as that used by the company's clients and staff, and of public-facing functionality.
Software Engineer
Intergiro
Maintenance of microservice-based applications. Full-stack development of parts of the back-office, refactoring and maintenance of application modules, debugging virtual environments. Left at end of probation due to engineering standards mismatch.
Tech/Project Lead
Inpsyde — Europe's largest WordPress agency
Led multiple projects simultaneously; coordinated dev teams across the organisation. Detailed planning and documentation. Mentorship, guidance, consultancy. Research, and technical review. Successfully pushed, initiated, and/or implemented many improvements to team or company standards and practices.
In this position, my main responsibility was to determine and ensure a high standard of software solutions and compatibility across several projects; most of those are commercial WordPress plugins, and some are internal tools.
- Created detailed specifications and MVP roadmaps for new projects, balancing fast prototyping with long-term maintainability. All solutions architected with a high degree of modularity and potential for sustainable growth.
- Involved in multiple projects with different leads, mentoring the developers involved, guiding and contributing ideas for sustainable solutions, and reviewing code — all in an effort to streamline development and on/off-boarding, and to promote compatibility between components in various projects.
- Took part in company-wide discussions on standardisation. My open-source modularity standard, already in use in all new projects of my team, was the top candidate for adoption across all teams in the organisation — providing flexibility, reliability, and a high degree of modularity and re-use both internally and in 3rd-party software.
Software Engineer/Architect
Inpsyde
Maintenance and development of WordPress plugins, including MultilingualPress and other supplementary software. Technical documentation and review. Joined part-time; scope expanded based on experience and impact.
Tech Lead
RebelCode
Coordination, development, and maintenance of WP RSS Aggregator and its 8 commercial extensions. Lead of EDD Bookings, a new booking plugin. WordPress, PHP, project management, software architecture. Mentoring, research; company-wide technical standards and practices.
Senior Developer
RebelCode
Maintenance of WP RSS Aggregator and extensions. WordPress, PHP, front-end technologies. Technical support.
Senior Developer
BRND WGN
Websites and custom solutions from the ground up. WordPress, vanilla PHP, custom frameworks and engines, front-end technologies.
Lead Developer
Cyberspace Solutions
Magento, integration with PoS systems, data import/export. Custom frameworks and engines.
Senior Developer
Cyberspace Solutions
Creating websites and online services, integrating with payment gateways. WordPress, CodeIgniter, vanilla PHP, front-end technologies. Communication with clients. Product presentation and training.